This is part of a series of posts I wrote in October 2008 concerning the arrival of the Global Recession...
Root Step 9- Devise Tactical and Trust Building Discounts and Offers:
A major step towards saving your neck in these battle zones, including taking a big risk of cutting down on the prices of your products. You can also go back to traditional methods and provide samples or freebies in order to promote your product. Special offers and discounts will definitely attract the public who are fed up of seeing price rise headlines everywhere they go. This is a big risk but the odds are towards you and the public will surely respond with a huge sigh of relief which will be something of a new fad in this economic hit crisis situation. This is why I still say it is a time of opportunity for the small guys to come up!
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